Bensett

Bensett

Bensett

Tetris Studio

2024

Furniture / Lifestyle

Web Design · UX/UI Design · Digital Art Direction

Overview

Bensett explores a digital presentation for a furniture brand. Interior imagery introduces the products in a lived-in setting, while a restrained interface provides access to the collection, brand information and stores. The experience gives furniture and its surroundings the leading role.

01 — Challenge

Furniture needs to communicate both its physical character and its place in a home. The challenge was to preserve that sense of context while making the route into the product collection immediately understandable.

02 — Approach

Large interior imagery carries the opening composition. Controlled typography and generous space keep the headline readable, while a distinct collection action creates a clear next step. Simple navigation supports exploration without competing with the products.

03 — Outcome

The concept balances an atmospheric brand introduction with a direct route into the collection. Its restrained visual language gives the furniture space to communicate while keeping the website easy to orient within.

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